Tags: Content Marketing
Creating content for a digital sales funnel - Case Study
Tandem Studios has recently finished producing a series of videos for SSBG - Scalable...
Creating content for a digital sales funnel - Case Study
Tags
Content Marketing
Tandem Studios has recently finished producing a series of videos for SSBG - Scalable Sustainable Business Growth. The business, based in Auckland and Christchurch, is run by Leigh Paulden,...

COMMA Podcast: Is Email Dead?
Tags
Email, Content Marketing
Services:
Content Creation
COMMA Podcast: Is Email Dead?This week on COMMA Podcast we meet a powerhouse of a man! Alex Berman (http://inspirebeats.com) (is The Chief Marketing Sumo at InspireBeats, Director of...

COMMA Podcast: Google Adwords Campaigns
COMMA Podcast: Google Adwords CampaignsThis week on the COMMA podcast we spoke with Chris Mole (www.chrismole.co.nz) communicator, web designer and Google Adwords consultant.[[{"fid":"1409","...

Comma Podcast: StyleInc Blog
Comma Podcast: StyleInc BlogOn the Comma Podcast this week we spoke with Anna White - who’s the owner of the successful blog styleinc. (www.styleinc.net). Style Inc is a fashion and style...

Comma Podcast: What is Digital Strategy
Services:
Content Creation
Comma Podcast: digital strategyDigital strategy, what is it and how do we tailor it to make it relevant to each business. In this week’s Comma Podcast we spoke to digital strategist Miranda...

Comma Podcast: Magazines in a digital age
Services:
Content Creation
Comma Podcast: magazines in a digital ageIn this exciting digital age having a wide range of media choices such as television on demand, news and information content at your fingertips, and...

Content Marketing Series: #3. types of content marketing
Tags
Content, Content Marketing
Series: types of content marketing. Part 3Having covered what content marketing is, and the history of it, now is a good time to look at ‘types’ of content marketing.Depending on what...

Content Marketing Series: #2. The history of content marketing
Tags
Content Marketing, content marketing history, the furrow, michelin guide, business, media, storytelling, media sharing, information, consumers, attracting customers, Online, Online Video, publishing
Services:
Content Creation
The history of content marketingIf you think of content marketing as corporate storytelling, then it’s easy to see how far back it goes.Looking back at the first blog in this series, where we...

Content Marketing Series: #1. What is content marketing?
Services:
Content Creation
For the next six weeks we’ll be bringing you a series on Content Marketing. But what is it and what does it mean for your business?The Content Marketing Institute defines it is a strategic...

Content marketing – Video production case study
Marketing products in unique, highly cost-effective ways can be challenging, and that’s why Tandem developed the 3p-Process – Plan – Produce - Publish.Take for example Kiwicare, a local...

TANDEM 3p PROCESS: PLAN - PRODUCE - PUBLISH
Content Production - tips to make creating and repurposing content as easy as possiblePLANCreate a content plan: The key to good content marketing is maximising production time, through...

Live Streaming and Web Casts on YouTube
Tags
Case Studies, Marketing and Communications, Content Marketing, Friday Night Sessions, Live Streaming, Online Video, Streaming Via The Internet, Tandems 40th Birthday, Web Streaming, Webcast
Services:
Live Streaming
To celebrate Tandem Studios 40th Birthday and all of the content we've produced over the last 40 years of being in Christchurch, Tandem created The Friday Night Sessions. Over Four Weeks...